The dry cleaning business is both easy and difficult. If your business has been open for many years, you likely have a solid base of regular customers. They come in once a week to drop off their suits, and occasionally they bring items from other family members, too. Sometimes you get customers who come in every once in a while to get their clothing cleaned for special events. Once your customers trust you to do a good job and provide a quick turnaround, they’ll keep coming back as long as they live in the area.
What can be difficult as a dry cleaning business owner is attracting new customers. Simply attracting people who live very close by and visit your shop out of convenience isn’t enough. There can be many different dry cleaners in one small area in dense cities, even in a single neighborhood. People will naturally visit the one closest to them.
In small towns, it’s a bit different. If yours is the only dry cleaner in town, that’s perfect. If there’s another shop in another part of town, that’s not too bad — again, people who live close to yours will still come. Either way, you can always attract more business.
Ah, the receipt. Every day, billions of transactions are completed, and millions of receipts are issued. But receipts ca...