The world of marketing is full of lingo and jargon, including acronyms like B2C and phrases like user-generated content. For the uninitiated, it can be a little bit confusing. In addition, hearing two marketers talk shop, or even reading a guide to marketing techniques, can be pretty intimidating.
However, once you have a basic understanding of some of the main marketing concepts, things start to make more sense. All these different terms act as shortcuts for talking about complex marketing concepts. So here’s another one for your marketing dictionary: go-to-market.
Do you have a real estate business and are wondering how to enhance its reach and engagement? Well, the secret lies in c...