Register Tape Advertising
What Are Register Tape Ads?
Receipt ads are printed advertisements featured directly on customer receipts at grocery stores and retail locations. If you’ve ever made a purchase, you’ve likely seen one. They provide brands with a unique opportunity to connect with shoppers at a crucial moment—right after checkout. These ads can highlight special offers, discounts, or brand messaging, ensuring high visibility in a format that customers often take home. Receipt ads offer repeated exposure as shoppers review their purchases, increasing brand recall and driving future sales. Whether you’re aiming to boost local awareness or promote a time-sensitive deal, receipt ads deliver a cost-effective, targeted way to engage consumers when they’re most receptive to savings and incentives.
YOUR BRAND
DELIVERED BY HAND
No other advertising medium delivers your message as directly and personally as receipt ads. Every shopper who makes a purchase receives your ad—placed right in their hands, ensuring they see it, touch it, and take it home. Unlike fleeting digital ads or billboards passed in a blur, receipt ads are physical, persistent, and impossible to ignore. Whether secured in a wallet or handbag, pinned to the fridge, or reviewed alongside a budget, no other marketing channel is as close and personal as receipt ads. Register tape advertising goes beyond simple promotion—it’s a one-on-one connection with your audience at the perfect moment. If you want guaranteed visibility and an unbeatable way to stay top-of-mind, receipt ads put your brand where it matters most: directly in the hands of the consumer.
RECEIPT ADS FOR
PIZZA RESTAURANTS
Millions of pizza nights across the nation begin with a receipt ad. Whether customers are picking up groceries for the week or grabbing last-minute ingredients, your pizza shop’s ad could be right there in their hands at checkout—just when they’re thinking about their next meal. A special offer or discount printed on their receipt guides them to choose your pizzeria over the competition. Unlike digital ads that disappear in a scroll, a distinct receipt ad with a memorable offer will stay with customers, making it’s way onto the fridge or into a wallet as a reminder. Receipt ads are a simple yet powerful way to keep your pizza top-of-mind for the next craving.
RECEIPT ADS FOR
SALONS
Running errands and grocery shopping can be stressful—checking off to-do lists, managing budgets, and rushing from place to place. In the middle of all that chaos, a simple reminder to take a break, treat yourself, and look your best can feel like a breath of fresh air.
Receipt ads offer just that—a gentle nudge toward self-care. Whether it’s a first-time discount, a seasonal special, or your signature salon services, receipt ads put your salon’s unique offerings directly in front of shoppers who could use pampering. Unlike online ads that disappear with a swipe, a printed ad on a receipt lingers, tucked into wallets and purses as a subtle invitation to relax, recharge, and look fabulous.
When it’s time for their next haircut, color, or beauty treatment, your salon will be the one they turn to—because everyone deserves a little self-care.
REGISTER TAPE ADS
FOR CAR WASHES
Receipt ads ensure your car wash stays top of mind at the perfect moment. As shoppers toss their receipt onto the dashboard, into the cupholder, or next to their gear shift, they’re left with a subtle but effective reminder: their car could use a clean. Unlike billboards or radio ads that come and go, a printed offer on a receipt lingers—ready to turn a routine grocery trip into the perfect excuse for a car wash.
Next time they spot a dusty exterior or streaked windshield, your brand will be right there, leading them straight to your car wash.
RECEIPT ADVERTISING IS EXCLUSIVE
In many advertising mediums, your ads can get lost among competitors. That’s not the case with receipt advertising. IndoorMedia ensures only two businesses of the same category advertise in any one grocery store.
This exclusivity means less noise and more exposure to your future customers. Imagine every grocery store visit as an opportunity to build a lasting connection, with your brand right in their hands.
RECEIPT ADVERTISING IS STRATEGIC
The success of receipt advertising comes from a blend of location targeting, repetition, and direct exposure to your specific audience. These elements mean that receipt advertising can cut through the noise that other mediums struggle with. It’s a simple and powerful tool that delivers your message to the right prospects—people who read, remember, and act.
RECEIPT ADVERTISING IS PERSISTENT
IndoorMedia designs your receipt advertising campaigns to gradually ramp up over a full 12 months. With over 30 years of success, we calculate the optimal level of exposure and repetition to ensure your brand reaches peak visibility. This schedule allows your ad to remain fresh, relevant, and handy, delivering it right when your prospects are ready to take action.
Not only will your ad be seen at the Grocery Store, it travels home with your customers as a reminder and to be seen by other decision makers at the home!
RECEIPT ADVERTISING IS PROVEN
Every campaign begins with a consultation between you and experienced account managers, who provide insights on how to make your ad most effective. Over the past 30 years, IndoorMedia has amassed data from thousands of successful register tape advertising campaigns in grocery stores nationwide. With response rates consistently boosting customer engagement, we leverage this data to ensure your campaign is set up for success.
REACHING YOUR CUSTOMERS
WITH REGISTER TAPE ADVERTISING
Designing and implementing successful receipt advertising campaigns is a key area of expertise at IndoorMedia and a major factor to our success over the past 30 years. As pioneers in in-grocery store marketing we’ve helped thousands of businesses use receipt advertising as their secret weapon to gain more local customers.
Receipt Advertising is as iconic as it is effective. In coordination with cross-channel marketing, receipt ads are a simple yet powerful way to ensure thousands in your area leave their grocery trip with an introduction to your business