The Bounce Rate Podcast
Where Local Marketing
Meets Big Ideas
Welcome to The Bounce Rate, the official podcast of IndoorMedia, where we dive into the art and science of local advertising. Whether you’re one of our sales reps looking to sharpen your pitch or a business owner searching for fresh ways to attract customers, this podcast delivers actionable insights to help you win in the marketplace.
Each episode features expert tips, real-world success stories, and insider knowledge on how in-store advertising—like grocery cart ads and receipt promotions—can drive foot traffic and boost sales. But we don’t stop there. We also explore business development strategies for local favorites like pizza restaurants, car washes, realtors, and more.
If you’re looking to level up your marketing game and stay ahead of industry trends, you’re in the right place. Tune in and start converting more customers—one episode at a time.
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WHAT TO EXPECT
Local marketing can be a challenge, but with over 30 years of expertise, IndoorMedia knows what it takes to help businesses thrive. The Bounce Rate is your go-to resource for navigating the evolving world of business development, offering insights that make a real impact. Each episode is designed to leave you with actionable takeaways—strategies you can implement right away to boost sales, improve customer engagement, and refine your approach.
The podcast covers the full scope of business development, from mastering sales techniques to staying ahead of industry trends. But we don’t stop at broad strategies; we also dive deep into the unique challenges faced by specific industries, including car washes, auto repair shops, pizzerias, restaurants, real estate, and more. Whether you’re looking to sharpen your skills, gain a competitive edge, or simply stay informed, The Bounce Rate delivers the insights you need to succeed.
TOPICS WE COVER
In the fast-moving world of local marketing, staying ahead means understanding the latest trends, mastering new tools, and building stronger connections with your community. The Bounce Rate covers a full range of business development topics designed to help you grow, adapt, and succeed in today’s competitive landscape.
From analyzing the latest local marketing trends to uncovering ways businesses can better connect with their communities, each episode delivers insights tailored for real-world success. We explore the evolving relationship between digital tools and traditional print media, showing how businesses can integrate both for maximum impact. Reputation management is another hot topic—learn how to build trust, handle customer feedback, and strengthen your brand’s credibility.
Whether you’re looking to refine your sales approach, optimize your marketing efforts, or gain an edge in your industry, The Bounce Rate brings you expert insights and practical takeaways to keep you ahead of the curve.
HOW TO LISTEN
Tuning in to The Bounce Rate is easy—whether you’re in the office, on the road, or between client meetings, you can listen anytime, anywhere. Stream or download episodes on your favorite podcast platforms, including Spotify, Apple Podcasts, and more.
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